BlakeIANA Is "On BS Again" On New Zaytoven-Produced Single

BY Devin Morton 545 Views
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BlakeIANA drops a Sexyy Red-feeling new single titled "On BS Again," a track that doubles as a declaration of confidence in herself.

BlakeIANA is a budding rapper from St. Louis, Missouri. The new MC signed with 300 Entertainment in 2023, having only been pursuing music professionally for about a year. Last year, she dropped Back In The Field, her first mixtape. It featured an appearance from fellow St. Louis rapper, Sexyy Red, among others. Now, she's back with "On BS Again," a direct and unapologetic declaration of confidence and authenticity.

The production, done by the great Zaytoven, is simple yet effective, feeling reminiscent of some of his past beats. There are some hard drums and a nice synth loop that provides the perfect backdrop for BlakeIANA's commanding presence. It's the kind of instrumental does just enough to keep Blake at the forefront of a listener's mind.

Lyrically, "On BS Again" is not particularly subtle. BlakeIANA pulls no punches, with a similar carefree attitude to her St. Louis contemporary. She addresses her detractors and making it clear that she is not the one to mess with. The hook, "She go on that bulls**t again" is a one that will quickly get stuck in your head. She blends boasts about her success with warnings to anyone who might challenge her. All of her boasts come with an unbothered demeanor that makes her feel authentic.

"On BS Again" is as self-assured as it gets, and that type of belief in oneself can get you very far. It's a track that captures the essence of a modern, independent artist who is fully in control of her narrative. With a banging beat and an undeniable swagger, it's clear that BlakeIANA will be someone to watch in the future. Check it out below.

BlakeIANA - "On BS Again"

Quotable Lyrics:

Just broke up with my n****s, go right around the corner
Ain't had a tongue like this, label him as "Best Performer"
B, where you get that a** from? I got it from my mama
I'm irritated, these police a** n****s keep me in drama

About The Author
Devin Morton is a News and Evergreen Content Writer at HotNewHipHop from Queens, New York. He started with HNHH in July 2024 as an intern while entering his last year of college, where he graduated with a Bachelor of Science in Mass Communication from Stony Brook University's School of Communication and Journalism. He has previously written album reviews covering some of the most popular artists in the game, including Childish Gambino and Ice Spice, as well as conversation starting pieces about the Grammy and BET Hip-Hop Awards. Some of his favorite rappers include Kendrick Lamar, Mac Miller, and Nas, though he also has a soft spot for the Blog Era guys from when he used to read HNHH as a kid. Besides hip-hop, he's a huge fan of sports (primarily basketball, #HeatCulture) and wrestling. His work for HNHH has reflected his outside interests, also covering sports, politics, and the greater pop culture world, which he has extensive knowledge of in addition to his hip-hop expertise.

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