The Nigel Sylvester x Air Jordan 1 Low OG Better With Time isn’t your typical release, it’s a layered story. Jordan Brand’s campaign puts meaning front and center, digging into the connection between the shoe’s worn-in look and the grind it represents.
Sylvester, a Queens-born BMX rider who’s been bridging street and sneaker culture for years, finally has a signature collaboration that reflects his path. The campaign video sets the tone with an A$AP Ferg track in the background, a choice that makes sense.
Ferg’s deep ties to New York and BMX mirror Sylvester’s world. The video isn’t just showing off the shoe, it’s showing what the shoe stands for, movement that doesn’t slow down. That’s what this sneaker is really about.
The Air Jordan 1 Low has long been a go-to for skaters and riders alike. It’s low to the ground, easy to break in, and iconic without trying. Sylvester takes that legacy and adds his own twist, emphasizing that sneakers don’t need to look box-fresh to be valuable.
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Nigel Sylvester x Air Jordan 1 Low OG “Better With Time”
The Better With Time Air Jordan 1 Low OG features a black leather upper with intentional scuffs and faded areas. A small gold Swoosh sits on the forefoot, with a larger cream Swoosh on the sides.
The midsole has a vintage tint, contrasting with the bold red outsole. Mismatched laces, with cream on one side, red on the other, add personality. The tongue sports a Nike Air tag reading “BIKE Air,” nodding to Sylvester’s BMX background.
Subtle square patches on the upper hint at repairs, emphasizing a used and reused aesthetic. Everything here speaks to wear, movement, and experience.
Nigel Sylvester has unveiled that the Nigel Sylvester Air Jordan 1 Low OG “Better With Time” is releasing on August 16th, 2025. Also, the retail price of the sneakers will be $165 when they release.
