Nipsey Hussle's Kids Own Marathon Clothing Store, Says Blacc Sam

BY Erika Marie 2.3K Views
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Nip's brother sheds light on keeping the late rapper's dreams of generational wealth intact.

The future of Nipsey Hussle's brick-and-mortar Marathon Clothing Store has been unclear for some time. After the beloved rapper was gunned down by Eric Holder in front of the Los Angeles retail store in 2019, the location became a hub for visitors. The parking lot of the shopping center had to be shut down, and a gate was erected around it due to the high traffic. People from all over the world stopped by to see when Nipsey was murdered, and the place was covered in memorial candles, cards filled with condolences, stuffed animals, flowers, and more.

Expectedly, Hussle's Marathon Clothing brand also saw a meteoric spike in sales. However, the storefront would later shut down because it became nearly impossible to operate as a business. Nipsey's brother, Sam Asghedom, affectionately known as Blacc Sam, offered an update while visiting the Earn Your Leisure podcast. He explained that Hussle's kids now own Marathon Clothing, and it was generational wealth that Nipsey always intended.

Nipsey Hussle Paved The Way For His Children

61st Annual GRAMMY Awards - Arrivals
LOS ANGELES, CA - FEBRUARY 10: Nipsey Hussle (R) and guest attend the 61st Annual GRAMMY Awards at Staples Center on February 10, 2019 in Los Angeles, California. (Photo by John Shearer/Getty Images for The Recording Academy)

When he passed away, Nip was in a long-term relationship with actress Lauren London. The couple has a son, Kross. Hussle also has a daughter from a previous relationship, Emani, and London shares a son, Kameron, with Lil Wayne. “When I say we own it, it’s in Hussle’s kids’ names,” Blacc Sam explained. “This is something their father worked for and that they own. That’s important to me. Also, just having a brick-and-mortar once again reinforced what Hussle told us and taught us.”

Online sales often outdo storefronts these days, but Sam stressed the importance of passing on that legacy. Having something tangible to pass down to the next generation is valued among the Asghedoms. Further, as the chapter of Eric Holder's trial and sentencing has concluded, the family looks forward to a brighter future.

Holder Learns His Fate

Eric Holder listens during sentencing proceeding
LOS ANGELES, CA - FEBRUARY 22: Eric Holder, right, listens during sentencing proceeding in the murder of Nipsey Hussle in Superior Court on Wednesday, Feb. 22, 2023 in Los Angeles, CA. (Brian van der Brug / Los Angeles Times via Getty Images)

Last month, after years of litigation, Holder learned his fate. His defense argued that he suffered from mental health issues that contributed to the murder, but a jury still found him guilty. He received a 60-year prison sentence and could effectively spend the rest of his life behind bars. Holder and Nipsey were friends and were even a part of the same neighborhood gang. However, it was speculated that Nipsey said something about Holder being a snitch, prompting the violent altercation. Check out more from Blacc Sam above.

About The Author
Since 2019, Erika Marie has worked as a journalist for HotNewHipHop, covering music, film, television, art, fashion, politics, and all things regarding entertainment. With 20 years in the industry under her belt, Erika Marie moved from a writer on the graveyard shift at HNHH to becoming a Features Editor, highlighting long-form content and interviews with some of Hip Hop’s biggest stars. She has had the pleasure of sitting down with artists and personalities like DJ Jazzy Jeff, Salt ’N Pepa, Nick Cannon, Rah Digga, Rakim, Rapsody, Ari Lennox, Jacquees, Roxanne Shante, Yo-Yo, Sean Paul, Raven Symoné, Queen Naija, Ryan Destiny, DreamDoll, DaniLeigh, Sean Kingston, Reginae Carter, Jason Lee, Kamaiyah, Rome Flynn, Zonnique, Fantasia, and Just Blaze—just to name a few. In addition to one-on-one chats with influential public figures, Erika Marie also covers content connected to the culture. She’s attended and covered the BET Awards as well as private listening parties, the Rolling Loud festival, and other events that emphasize established and rising talents. Detroit-born and Long Beach (CA)-raised, Erika Marie has eclectic music taste that often helps direct the interests she focuses on here at HNHH. She finds it necessary to report on cultural conversations with respect and honor those on the mic and the hardworking teams that help get them there. Moreover, as an advocate for women, Erika Marie pays particular attention to the impact of femcees. She sits down with rising rappers for HNHH—like Big Jade, Kali, Rubi Rose, Armani Caesar, Amy Luciani, and Omerettà—to gain their perspectives on a fast-paced industry.

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