Tyga Apologizes For Offensive "Ay Caramba" Music Video

BY Erika Marie 10.4K Views
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He joined American Cholo on L.A. Leakers for a poignant discussion about using stereotypes in the visual to his latest single.

He has long paid homage to the Latino community in his music, but after releasing the music video to "Ay Caramba" earlier this month, Tyga is returning to issue a formal apology. In the visual, Tyga is accused of using stereotypes that have long plagued the Latino community, and during his visit to Power 106 in Los Angeles, he took a moment to apologize for the concept.

A video shared by the radio station prefaced Tyga's appearance with a statement that reads: "The L.A. Leakers is a safe space for all guests. We believe the best way to tackle problems is through open communication and we are that space for artists and our community."


It continued: "We appreciate Tyga and American Cholo coming in and honesty discussing the issue. Communication is the key to understanding and peace. - Justin Credible - L.A. Leakers on Power 106."

American Cholo, who operates a podcast that speaks to the issues of Brown communities, criticized Tyga's visual when it was first released and sat with him to discuss why "Ay Caramba" was problematic. According to him, if things were switched and it was a non-Black person doing the same thing with Black stereotypes, it would be inappropriate and there would be outrage.

Tyga said that when he first saw that people were offended by the music video, he was "confused" so he didn't immediately respond. He clarified that his visuals were never to make fun of Mexican or Latin cultures, and American Cholo told him he never thought that the rapper was doing anything maliciously.

It was a conversation of education, edification, and understanding. Check out Tyga's apology below.


About The Author
Since 2019, Erika Marie has worked as a journalist for HotNewHipHop, covering music, film, television, art, fashion, politics, and all things regarding entertainment. With 20 years in the industry under her belt, Erika Marie moved from a writer on the graveyard shift at HNHH to becoming a Features Editor, highlighting long-form content and interviews with some of Hip Hop’s biggest stars. She has had the pleasure of sitting down with artists and personalities like DJ Jazzy Jeff, Salt ’N Pepa, Nick Cannon, Rah Digga, Rakim, Rapsody, Ari Lennox, Jacquees, Roxanne Shante, Yo-Yo, Sean Paul, Raven Symoné, Queen Naija, Ryan Destiny, DreamDoll, DaniLeigh, Sean Kingston, Reginae Carter, Jason Lee, Kamaiyah, Rome Flynn, Zonnique, Fantasia, and Just Blaze—just to name a few. In addition to one-on-one chats with influential public figures, Erika Marie also covers content connected to the culture. She’s attended and covered the BET Awards as well as private listening parties, the Rolling Loud festival, and other events that emphasize established and rising talents. Detroit-born and Long Beach (CA)-raised, Erika Marie has eclectic music taste that often helps direct the interests she focuses on here at HNHH. She finds it necessary to report on cultural conversations with respect and honor those on the mic and the hardworking teams that help get them there. Moreover, as an advocate for women, Erika Marie pays particular attention to the impact of femcees. She sits down with rising rappers for HNHH—like Big Jade, Kali, Rubi Rose, Armani Caesar, Amy Luciani, and Omerettà—to gain their perspectives on a fast-paced industry.

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