Rod Wave Denies He's Behind "Wave Water" Products Popping Up In NYC

BY Erika Marie 3.2K Views
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Rod Wave
It was rumored to be a part of the promotion for his "Beautiful Mind" album, but he says he's not responsible.

Artists will do just about anything to promote their releases. We've seen entertainers take to social media to pick fights with their peers or even manufacture a "beef" in order to sell records. Promotion tours often involve sitting down for interviews, and sometimes, rappers will make shocking revelations that bolster sales. Then, there is always the option of using specialty, limited edition products, much like the drinks found at a market that featured Rod Wave.

The singer-rapper recently released his album, Beautiful Mind, and a photo went viral showing that Rod had a new beverage on the market.'


An image of "Wave Water" has circulated, showing a can of apparent water that hosts a photo of the Florida artist. According to DJ Akademiks, this product has been popping up in multiple locations in New York City and has been marketed as a promotion for Beautiful Mind. It's not far-fetched to believe that Wave and his team came up with the concept, but he took to social media to deny that he had anything to do with this.

"I did not make data corny ass sh*t," Rod wrote. However, if it wasn't him or his team, it's unclear where Wave Water originated. Jokes about the product have been popping up, so check out Wave Water and Rod Wave's response below.




About The Author
Since 2019, Erika Marie has worked as a journalist for HotNewHipHop, covering music, film, television, art, fashion, politics, and all things regarding entertainment. With 20 years in the industry under her belt, Erika Marie moved from a writer on the graveyard shift at HNHH to becoming a Features Editor, highlighting long-form content and interviews with some of Hip Hop’s biggest stars. She has had the pleasure of sitting down with artists and personalities like DJ Jazzy Jeff, Salt ’N Pepa, Nick Cannon, Rah Digga, Rakim, Rapsody, Ari Lennox, Jacquees, Roxanne Shante, Yo-Yo, Sean Paul, Raven Symoné, Queen Naija, Ryan Destiny, DreamDoll, DaniLeigh, Sean Kingston, Reginae Carter, Jason Lee, Kamaiyah, Rome Flynn, Zonnique, Fantasia, and Just Blaze—just to name a few. In addition to one-on-one chats with influential public figures, Erika Marie also covers content connected to the culture. She’s attended and covered the BET Awards as well as private listening parties, the Rolling Loud festival, and other events that emphasize established and rising talents. Detroit-born and Long Beach (CA)-raised, Erika Marie has eclectic music taste that often helps direct the interests she focuses on here at HNHH. She finds it necessary to report on cultural conversations with respect and honor those on the mic and the hardworking teams that help get them there. Moreover, as an advocate for women, Erika Marie pays particular attention to the impact of femcees. She sits down with rising rappers for HNHH—like Big Jade, Kali, Rubi Rose, Armani Caesar, Amy Luciani, and Omerettà—to gain their perspectives on a fast-paced industry.

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