Travis Scott's Hard Seltzer CACTI Discontinued: Report

BY Erika Marie 6.4K Views
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Travis Scott
Anheuser-Busch issued a statement saying they "decided to stop all production and brand development."

It seems that Travis Scott and his team thought that his intimate interview with Charlamagne Tha God would be helpful, but it, in turn, created more of a mess for the rapper. Scott has been under fire following the tragedy at Astroworld as people have accused him of ignoring the pleas of suffering fans in the audience. Ten people would lose their lives in the chaos and dozens of others were injured, and while Scott has expressed grief over what occurred, he has not accepted responsibility.

Upwards of two thousand people have sued Scott and several others in connection with the tragedy, and the rapper continues to suffer the consequences now that is being reported that he has suffered another business loss.


According to TMZ, Scott's hard seltzer beverage CACTI has been discontinued by Anheuser-Busch. The company reportedly stated, "After careful evaluation, we have decided to stop all production and brand development of CACTI Agave Spiked Seltzer. We believe brand fans will understand and respect this decision.”

A "source" stated that this decision is not a cancelation, but Scott and Anheuser-Busch agree back in November to end the partnership mutually. 

Scott's rep reportedly issued a statement that read: "Travis was clear in his interview that he is not focused on business right now and his priority is helping his community and fans heal. CACTI asked AB InBev to inform their wholesalers there will not be product at this time."


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About The Author
Since 2019, Erika Marie has worked as a journalist for HotNewHipHop, covering music, film, television, art, fashion, politics, and all things regarding entertainment. With 20 years in the industry under her belt, Erika Marie moved from a writer on the graveyard shift at HNHH to becoming a Features Editor, highlighting long-form content and interviews with some of Hip Hop’s biggest stars. She has had the pleasure of sitting down with artists and personalities like DJ Jazzy Jeff, Salt ’N Pepa, Nick Cannon, Rah Digga, Rakim, Rapsody, Ari Lennox, Jacquees, Roxanne Shante, Yo-Yo, Sean Paul, Raven Symoné, Queen Naija, Ryan Destiny, DreamDoll, DaniLeigh, Sean Kingston, Reginae Carter, Jason Lee, Kamaiyah, Rome Flynn, Zonnique, Fantasia, and Just Blaze—just to name a few. In addition to one-on-one chats with influential public figures, Erika Marie also covers content connected to the culture. She’s attended and covered the BET Awards as well as private listening parties, the Rolling Loud festival, and other events that emphasize established and rising talents. Detroit-born and Long Beach (CA)-raised, Erika Marie has eclectic music taste that often helps direct the interests she focuses on here at HNHH. She finds it necessary to report on cultural conversations with respect and honor those on the mic and the hardworking teams that help get them there. Moreover, as an advocate for women, Erika Marie pays particular attention to the impact of femcees. She sits down with rising rappers for HNHH—like Big Jade, Kali, Rubi Rose, Armani Caesar, Amy Luciani, and Omerettà—to gain their perspectives on a fast-paced industry.

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