NFT Owner Drops $450K To Become Snoop Dogg's Metaverse Neighbor: Report

BY Erika Marie 4.7K Views
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Snoop Dogg
Snoop's team has been building his digital world that includes a recreation of his real-life mansion where the rapper will host exclusive parties.

There has been much talk about the Metaverse in recent months as people discuss what's in store for Web 3. The world seems to be quickly shifting into the latest phase on the internet and online interaction, and many celebrities are making sure they get in early before it becomes more popularized and available to the masses. 

Snoop Dogg has been reportedly creating his own digital, interactive world in The Sandbox, as reported by Rolling Stone, "an Ethereum-based platform for creating and monetizing online hangout spaces and gaming experiences."

Noam Galai / Stringer / Getty Images

In this Snoopverse, you will find a "digital recreation of his real-life Diamond Bar, California mansion," and apparently, you'll be able to party with the Long Beach icon—digitally. Snoop will reportedly host private parties and elsewhere, there will be a digital venue that features concerts—and guests will create their avatars and purchase items including cars, clothes, and homes.

Last Friday (December 3), it's reported that someone wanted to make sure they had prime real estate so they decided to drop $450K on the digital next door property. Several artists and companies are already staking their claims and it is shaping up to be financially lucrative.

Sort of like the Sims, but in real-time and real-life. Check out a taste of what Snoop has to offer in his digital world below.


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About The Author
Since 2019, Erika Marie has worked as a journalist for HotNewHipHop, covering music, film, television, art, fashion, politics, and all things regarding entertainment. With 20 years in the industry under her belt, Erika Marie moved from a writer on the graveyard shift at HNHH to becoming a Features Editor, highlighting long-form content and interviews with some of Hip Hop’s biggest stars. She has had the pleasure of sitting down with artists and personalities like DJ Jazzy Jeff, Salt ’N Pepa, Nick Cannon, Rah Digga, Rakim, Rapsody, Ari Lennox, Jacquees, Roxanne Shante, Yo-Yo, Sean Paul, Raven Symoné, Queen Naija, Ryan Destiny, DreamDoll, DaniLeigh, Sean Kingston, Reginae Carter, Jason Lee, Kamaiyah, Rome Flynn, Zonnique, Fantasia, and Just Blaze—just to name a few. In addition to one-on-one chats with influential public figures, Erika Marie also covers content connected to the culture. She’s attended and covered the BET Awards as well as private listening parties, the Rolling Loud festival, and other events that emphasize established and rising talents. Detroit-born and Long Beach (CA)-raised, Erika Marie has eclectic music taste that often helps direct the interests she focuses on here at HNHH. She finds it necessary to report on cultural conversations with respect and honor those on the mic and the hardworking teams that help get them there. Moreover, as an advocate for women, Erika Marie pays particular attention to the impact of femcees. She sits down with rising rappers for HNHH—like Big Jade, Kali, Rubi Rose, Armani Caesar, Amy Luciani, and Omerettà—to gain their perspectives on a fast-paced industry.

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