Swae Lee & Snapchat Partner For "Swae Meets World" Docuseries

BY Erika Marie 1243 Views
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Swae Lee, Swae Meets World, Snapchat, Snap Originals, Docuseries
The Rae Sremmurd rapper is giving a never-before-seen inside look into the highs and lows of his personal life & professional career.

It feels as if every network on the planet has tapped into the documentary game, so why not Snapchat? The popular filter-loving social media app has been highlighting the daily lives of the rich and famous, and now they're giving fans a one-of-a-kind insider look into the life of Swae Lee. The Rae Srummurd superstar has earned his stripes as a music icon with five Grammy nominations and several No. 1s under his belt. However, fans only see a fraction of the wild, daily life of Swae Lee, but Snapchat intends to change that.

On Saturday (April 17), Swae's 10-episode Snap Original docuseries Swae Meets World is set to premiere on Snapchat's Discover. New episodes will go live every other day so fans won't have to wait for their next fix of the rap star. "I want to change the world through my music, that's my main goal," Swae says in the Swae Meets World trailer.

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"I am grateful for the lifestyle that I live," the platinum-selling artist added in between clips of him on street bikes with his boys and meeting up with Diplo. However, Swae Meets World will also highlight the less flashy moments with celebrity friends as the rapper allows cameras to follow him as he copes with the recent tragic losses in his life, including the murder of his stepfather.

"There's a lot of stuff going on in my life that, I didn't even know if I wanted the world to know," says Lee. Watch the exclusive trailer to Snap Original's Swae Meets World below.


About The Author
Since 2019, Erika Marie has worked as a journalist for HotNewHipHop, covering music, film, television, art, fashion, politics, and all things regarding entertainment. With 20 years in the industry under her belt, Erika Marie moved from a writer on the graveyard shift at HNHH to becoming a Features Editor, highlighting long-form content and interviews with some of Hip Hop’s biggest stars. She has had the pleasure of sitting down with artists and personalities like DJ Jazzy Jeff, Salt ’N Pepa, Nick Cannon, Rah Digga, Rakim, Rapsody, Ari Lennox, Jacquees, Roxanne Shante, Yo-Yo, Sean Paul, Raven Symoné, Queen Naija, Ryan Destiny, DreamDoll, DaniLeigh, Sean Kingston, Reginae Carter, Jason Lee, Kamaiyah, Rome Flynn, Zonnique, Fantasia, and Just Blaze—just to name a few. In addition to one-on-one chats with influential public figures, Erika Marie also covers content connected to the culture. She’s attended and covered the BET Awards as well as private listening parties, the Rolling Loud festival, and other events that emphasize established and rising talents. Detroit-born and Long Beach (CA)-raised, Erika Marie has eclectic music taste that often helps direct the interests she focuses on here at HNHH. She finds it necessary to report on cultural conversations with respect and honor those on the mic and the hardworking teams that help get them there. Moreover, as an advocate for women, Erika Marie pays particular attention to the impact of femcees. She sits down with rising rappers for HNHH—like Big Jade, Kali, Rubi Rose, Armani Caesar, Amy Luciani, and Omerettà—to gain their perspectives on a fast-paced industry.

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