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The program, as developed by tech company space150, is a bot designed with the sole purpose of mirroring the musical stylings of Travis Scott. To contextualize the decision, Hypebeast pulled a quote from Ned Lampert, space150's creative director: "‘What if we tried to make a song – like an actual good song – by using AI and basically creative directing AI?’"
And so began the process of creating the Scott bot. Utilizing the words and music prevalent throughout Scott's discography as a reference, the experiments resulted in an original single called "Jack Park Canny Dope Man." Though the lyrics remain largely nonsensical the melodies are similar enough to convince an unfamiliar audience. Especially when paired with an on-brand visual aesthetic, also conceived through deep fake technology. Impressive, space150, most impressive. There aren't enough basins in the world to amass all the drool from wide-eyed record label executives.
