Moneybagg Yo & DaBaby Will Do What It Takes To "Protect Da Brand"

BY Erika Marie 9.5K Views
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N-Less Entertainment/Interscope Records N-Less Entertainment/Interscope Records
An uncomplicated bop.

Defenses are up for Moneybagg Yo and DaBaby because they need to be keen about their surroundings in order to "Protect da Brand." The two rappers linked up on the track from Moneybagg Yo's recent Time Served album that includes features from Blac Youngsta, Future, DaBaby, Summer Walker, Lil Baby, Megan Thee Stallion, and Fredo Bang.

"New vibes. New bag. New music," Moneybagg told Hot 97's TT Torez. We leaving everything in 2019... We on to bigger and better things." The Memphis rapper also added that on Time Served listeners will hear "the elevation, you see the growth with the wordplay, and just the beats selection." Both Moneybagg and DaBaby have a particular flow that fans are used to, so it's interesting to hear them match up on a track that's suitable for both cadences. Check out "Protect da Brand" and leave your reaction to the track in the comments.

Quotable Lyrics

Got a bag, I'm with Bagg, I'ma let you know (Yeah)
If I pull that b*tch out, Imma let it blow (Boom)
N*gga, you know I'm hot, and my b*tch a hot girl
We'll pop out like we Meg and Yo
It was time to go right by the brand and your boy showed his hand
That lil' n*gga was scared to go


About The Author
Since 2019, Erika Marie has worked as a journalist for HotNewHipHop, covering music, film, television, art, fashion, politics, and all things regarding entertainment. With 20 years in the industry under her belt, Erika Marie moved from a writer on the graveyard shift at HNHH to becoming a Features Editor, highlighting long-form content and interviews with some of Hip Hop’s biggest stars. She has had the pleasure of sitting down with artists and personalities like DJ Jazzy Jeff, Salt ’N Pepa, Nick Cannon, Rah Digga, Rakim, Rapsody, Ari Lennox, Jacquees, Roxanne Shante, Yo-Yo, Sean Paul, Raven Symoné, Queen Naija, Ryan Destiny, DreamDoll, DaniLeigh, Sean Kingston, Reginae Carter, Jason Lee, Kamaiyah, Rome Flynn, Zonnique, Fantasia, and Just Blaze—just to name a few. In addition to one-on-one chats with influential public figures, Erika Marie also covers content connected to the culture. She’s attended and covered the BET Awards as well as private listening parties, the Rolling Loud festival, and other events that emphasize established and rising talents. Detroit-born and Long Beach (CA)-raised, Erika Marie has eclectic music taste that often helps direct the interests she focuses on here at HNHH. She finds it necessary to report on cultural conversations with respect and honor those on the mic and the hardworking teams that help get them there. Moreover, as an advocate for women, Erika Marie pays particular attention to the impact of femcees. She sits down with rising rappers for HNHH—like Big Jade, Kali, Rubi Rose, Armani Caesar, Amy Luciani, and Omerettà—to gain their perspectives on a fast-paced industry.

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